The O2X Tactical Performance Podcast: Episode 65 – Chris Irwin

-Chris Irwin is a retired Navy SEAL, former President of Kill Cliff inc, Founder of RARE SENSE, and communications director for the Navy SEAL Foundation.

-He is a 1997 graduate of the U.S. Naval Academy and holds a Masters of Philosophy  in International Relations from University of Cambridge in the U.K

-Chris served 14 years in the SEAL teams at various commands and 6 years in the Naval Reserve, retiring after 20 years of service in 2017

-In 2013, he became the President of Kill Cliff Inc., a healthy sports drink company and the fastest growing beverage brand in the U.S. He led the direct B2B team to a 6X performance improvement and tripled Amazon sales in one year, becoming the #1 selling sports drink on Prime Day in 2017. He also helped establish the first corporate official partnership with the Navy SEAL Foundation. Through his tenure, Kill Cliff raised and donated nearly $600,000 in cash, event sponsorships, and product equivalencies for the members of Naval Special Warfare community and their families.

-In 2018, he joined the Navy SEAL Foundation as a full-time staff member.  He currently serves as the Communications Director and, in his free time,  publishes mind fitness content based on his experience with mental and physical chronic illness via the brand RARE SENSE

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